Designing a logo is crucial to any organisation, and so it needs to be done right. The design concept and style you opt for will be the means through which you communicate with the wider world, so it needs to be both memorable and aesthetically pleasing.
Signage design, like everything else to do with marketing and advertising, changes with the times. As particular fads and fashions fade, others come to take their place, only to be replaced themselves in time. In recent years, we have seen the rebirth of the neon sign.
Signage is one of the most budget-friendly ways to keep your advertising strategy on point. If you are a local brand struggling to direct customers to your store, make the most of your marketing strategy with signage.
It’s interesting to note that with the changing times, signage is evolving and adapting newer trends to compete well in the race. Having said that, it’s time to look at a list of signage trends that will take over the market in 2020.
Leading Financial and Information Technology Company EightCap recently moved into their newly fitted out offices in Collins Street Melbourne, and we provided some unique signage solutions.
West Beach Community Church engaged us to design and manufacture a sign that would complement their new church building by using raw materials and the most current cladding materials.
For this engaging new project, our brief was to transform a busy Adelaide supermarket’s existing coffee counter from a white solid surface to a more ‘organic’ customer friendly point of purchase.
Klose’s Foodland group based in the Adelaide Hills has four thriving supermarkets in Woodside, Littlehampton, Balhannah and Lobethal that all required new supermarket signs as a key part of their new look.